These days your digital marketing tactics can stop performing for you in the blink of an eye. Especially if you are a small business. Email marketing used to be such a useful tool but now with mobile taking over it may not be your go-to anymore. We often spend most of our time and effort on the most common channels: search ads, display ads, SEO, social, email and content. These are still key channels but for SMB’s trying to capture their local community it is important to keep that personal touch. That is why SMS marketing is one of the biggest talked about marketing channel of 2016.
So there you have it. SMS has proven results which make giving this some focus a no brainer. With mobile ad spend expected to reach $100 billion this year we know that mobile is absolutely crucial in 2016. Of course advertising is still important but with the proven open rates and engagement via SMS we can agree this deserves attention. Now how are you going to use it? Loyalty program? Monthly reminders? Sale updates? Thank you notes? General customer service? The options are endless! Contact support@ihelp.com today to learn more about how we can help your business use text message marketing.
